Smadex

Smadex is a mobile growth platform that powers performance, direct response and brand advertising campaigns across in-app, CTV and mobile web. With transparency and contextual targeting at its core, customers can rely on Smadex as a trusted partner to run privacy-centric advertising campaigns with optimized creative strategies to deliver performance. Smadex scales campaigns with customizable machine-learning algorithms – fed by a multitude of contextual signals and first-party data to find audiences that resonate and convert for your app, game, brand or offer. Smadex is focused on helping customers unlock performance and scale in a privacy-compliant manner to build long-term sustainable value.