State of Web2App: How to Grow in 2026

Web-to-app is now a primary growth channel for subscription apps, but benchmark data shows performance varies depending on how funnels are structured. Andrey Shakhtin, CEO & Co-Founder of FunnelFox, will present findings from the State of Web2App 2026 report: stage-by-stage conversion benchmarks, the measurable impact of trial and plan duration decisions, and the funnel patterns that consistently drive stronger LTV.