Seasonality in ASO: Staying Relevant with Regular Updates

It’s Spring. Are You Featuring Winter Coats in Your App Store Window?

Stop letting outdated screenshots & stale keywords kill your conversion rates & visibility. In this session, we’ll dive into the optimal cadence for metadata refreshes and A/B testing. The workshop will cover what it takes to protect market share, increase discoverability and maximize impression-to-tap rates year-round. You'll walk away with best practices for keeping your store listings fresh as seasons and trends change.